If you can’t find the exact Q&A you are looking for in our industry specific questions, you always have the option to create your own.  We want to make the customization of your Q&A database as simple as possible.

Start by clicking on the Q&A page in the left menu bar.

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Click on the "Add Q&A" button as indicated below with the red arrow and then select "Add Custom Q&A".

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A pop-up box will appear.  Enter your question and any question variants that you like as well as your answer.  When you are done, click the blue "Save Question" button.  You will be able to edit and add additional question variants back in the "Compose Q&A" tab, so don't worry about making them perfect in the pop-up box.

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You can repeat the above step as many times as you like to add multiple custom Q&A's.  Back in the "Compose Q&A" tab, you will see that your custom Q&A have been added to your Q&A database and you have the the option to edit the questions to your liking, add question variants, edit your answers, etc.  From this point, you will move the questions through the Compose Q&A – Review – Ready to Publish process as described HERE.  A reminder that questions and answers are never live to your users until 1) your channels have been activated and published in the "Channels" tab, and 2) your Q&A have been moved to the "Live Content" tab.

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You might also find this document on Q&A Writing Best Practices useful as you draft your voice content.